This is the most important step in your skincare routine
You might assume that moisturising is the most important part of your daily skincare ritual, but you’d be wrong! While keeping your skin nourished is paramount to a healthy complexion, cleansing, and I mean thoroughly cleansing, is in fact the first and most vital step. And sadly no, a quick swipe with a make-up wipe will not suffice! Instead, we all need to purify our skin every day, no matter what our skin type, especially in the evening and here’s why….
Every day our skin is ageing and cleansing before bed is the only way to lessen the impact of external factors associated with the ageing process and to stimulate the internal processes that fight it!
Research proves that physiological changes in the skin happen overnight. Like many of our organs, our skin can tell night from day. Evidence exists linking circadian clocks to cell cycle (cells dividing to replenish dead ones) and DNA repair, the natural process by which a cell regularly detoxifies itself.
In addition, the skin needs oxygen to repair itself and sleeping with dirty skin or a face full of makeup deprives it of this vital nutrient. It also slows down the natural exfoliating process, which can leave your skin looking dull and lifeless. Not to mention the problem of clogged pores resulting in pesky pimples and acne too!
Add to this the fact that nocturnal blood flow in the skin is higher when you sleep and when blood flow is increased so is absorption and penetration of ingredients. So again, if you aren’t washing, any skincare you might be applying (like your moisturiser or serums, will amount to nothing. They won’t be able to penetrate the skin and in turn help fight ageing!
In a nutshell, if you don’t wash your face before bed it’s a missed opportunity to do something great for your skin and to wake up with smoother, softer, clearer complexion by morning.
So now we understand why cleansing is important, let’s find the best cleanser for our skin type!
To remove eye makeup…
PHYTOMER MICELLAR WATER – EYE MAKEUP REMOVAL SOLUTION
This mild cleanser for sensitive eyes is so very gentle yet highly effective, even on waterproof makeup! A single application removes all traces of eye makeup while soothing the area and conditioning the lids and lashes.
For all skin types…
PHYTOMER PERFECT VISAGE – GENTLE CLEANSING MILK
The creamy texture melts on your skin to gently remove makeup and impurities without disturbing the skin’s protective barrier.
For combination and oily skin…
PHYTOMER OLIGOPUR – PURIFYING CLEANSING GEL
A lightly foaming, velvety soft gel which eliminates impurities and excess sebum. Skin is cleansed and purified.
For tired lacklustre skin…
PHYTOMER CYFOLIA ORGANIC RADIANCE CLEANSING CREAM
A rich, velvety cleansing cream formulated with organic orange water, oligomer, organic vegetal oils and cyfolia algae, which literally melts on contact with the skin to gently cleanse and remove makeup, oil and impurities!
Like a burst of radiance to the complexion, skin is soft, supple and glowing after every cleanse!
For dehydrated and devitalised skin…
Combining hydration sensation Hyaluronic with anti-ageing duo Marine Collagen and Marine Elastin, this creamy textured nourishing cleanser, hydrates skin, preserving skin’s moisture while effectively removing skin impurities without residue. The result? Perfectly cleansed, beautifully refreshed, soft and smooth skin after every wash!
For the ultra-sensitive…
PHYTOMER ACCEPT – Soothing Cleansing Milk 250ml
The most gentle way to remove makeup and calm the epidermis. This makeup remover instantly cleanses, tones and soothes the most sensitive skin.
A great multi-tasking cleanser…
PEVONIA CLEANREFRESH FOAMING OIL CLEANSER
This truly innovative, triple duty cleanser is a hybrid which offers the combination of a gel, oil and foam! Featuring an advanced lipid-rich, alcohol-free, soap-free exclusive formula, it transforms from a gel like consistency to a luscious, foaming cleanser on application (which mixed with water). It acts like a super magnet entrapping pollutants, impurities and bacteria to leave skin radiantly refreshed and seriously soft.
