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eyelash tips for mature woman

Mascara hacks: eyelash tips for mature woman

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Mascara! My go-to beauty product (in fact I wouldn’t leave the house without wearing it!) and one of the most popular beauty products out there! But why do we all love it so? Because mascara is a quick and easy way to make our lashes longer and our eyes to pop, while enhancing our overall look too! Plus it’s no secret that beautiful eyelashes can make you look and feel both prettier, and younger! But as we age, our eye lashes age too! So you might find that the mascara you’ve been loving for all those years suddenly isn’t preforming as it once was, and your lashes just aren’t as full and voluminous as before. Fear not, there are plenty of hacks and tricks you can use to make your lashes look fuller and longer. Here’s a few tips to get you started…

 

  1. Choose the right mascara formula

As we age, our lashes tend to become thinner and more brittle, so it’s important to choose a mascara formula that will nourish and protect your lashes. Look for mascaras that contain nourishing ingredients like vitamin E, panthenol, and biotin, and be sure to steer clear from non-hypoallergenic mascaras (ones that contain preservatives) as these can irritate your eyes, making you rub them more frequently which results in lash loss! (And the last thing we want to do is loose what precious lashes we have!)

Try: ELES NEW Lush Mascara

Beauty Collective - ELES - Lush Mascara

  1. Be wary of using waterproof mascara daily

If you are over looking at panda eyes in the mirror every afternoon you may have well turned to waterproof mascara (because less smudging and smearing of course), however waterproof mascara can be a nightmare to remove (cue extra rubbing of eyes when trying to remove – which can age the delicate eye area!) and the formulation itself can be harsher on your eyes causing lashes to dry out and be more prone to breakage.

Instead, where possible use water-soluble long wear mascaras, and when you need to go waterproof (essential for beach and pool breaks) just be sure to check out the ingredients and remove with a good eye makeup remover.

  1. Layoff the false lashes

If lashes are sparse, you might be loving the idea of your false ones. The thing is many false lashes come with cheap adhesives. Pulling them out leads to broken and damaged lashes. For women over 50, this means more lash problems. Eek.

  1. Curl your eye lashes but not with an eyelash curler

We’ve been told to curl our lashes with an eyelash curler to create more volume and lift for our lashes, but this isn’t actually a good option as we get older as an eyelash curler can create more damage than good and cause already weakened lashes to break. Instead a popular way to curl your lashes is by using a metal teaspoon. Press the spoon, concave side in, against your eyelid above your lashes. Now use your fingertip to press your eyelashes against the convex curve of the bottom of the spoon. Hold your lashes in place for 10 to 15 seconds and repeat in the corners.

You can even use something as simple as your finger to curl your lashes too! Simply close your eye and use your fingertip to gently push your upper eyelashes up against the top of your eyelid. Hold the eyelashes up for 30 seconds and then release them.

  1. Layer your mascara

If you love your volumizing mascara but wish you could get a little more length to your lashes you could try layering. Start with a coat of lengthening mascara to define your lashes, then follow up with a coat of volumizing mascara to add fullness.

  1. Wiggle your mascara wand

When applying mascara, wiggle the brush back and forth at the roots of the lashes to saturate the mascara at the base, then pull upward to the tips. This creates the appearance of thickness and volume and adds length without a clumpy mess.

  1. Don’t forget your lower lashes

Many women focus all their attention on their upper lashes and leave the bottom lashes mascara free! The thing is applying mascara to your lower lashes can help create a more youthful wide-eyed, wide-awake look!

  1. Stop using expired mascara

Like with anything, your mascara expires, and when it does, you need to throw it out and buy another! Even if you think it’s got a few more weeks or months in it. Not only can expired mascara be more difficult to apply to lashes without clumping or flaking, it can also compromise its ability to add length and volume to eyelashes, and can spark lash loss (and we don’t want to be loosing any more lashes than necessary do we!) This is because every time you use your mascara, you are pumping air into the wand, this creates bacteria! And bacteria in your mascara can lead to irritation and eye infections when applied…cue itchy eyes and rubbing!

The average life of a mascara once used for the first time is 3 months, so if you are using your mascara everyday be sure to take note of when the 3-month mark is up!

  1. Don’t pump the wand when applying mascara

It’s so easy to pump the wand when you are about to apply your mascara, hey I’ve been guilty of this many a time, after all many of us are under the impression that this will help coat the brush with the right amount of product, but by doing this you can let air into the tube which in turn will dry out the mascara prematurely. Instead twist the wand back and forth while pulling it out of the tube. This will help coat the brush evenly without wasting product and enable the mascara to last that little bit longer!

  1. Use a spoon (or card of some sort) to prevent smudging mascara

If you are prone to getting mascara on your eyelids (and we’ve all been there) it’s easy to reach for a cotton tip to wipe it away, however the constant pulling of the skin using cotton tips on your delicate eyelid can actually damage already ageing eyes so it’s best to use a spoon or card of some sort (can try a business card) as a shield! Hold it up against your eyelid and then apply your mascara. This will help prevent smudges and keep your makeup looking clean.

Whether you’re looking for fuller, longer lashes or just want to prevent smudges and clumps, these tips and tricks can help you achieve the look you want. So go ahead and give them a try – your lashes will thank you!

beauty products we love

9 beauty products we are loving this month

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Even though I’m blessed to be able to try many skincare and makeup products working at BC, I do have my favourite beauty buys, the ones I literally can’t live without now, but for this blog I decided to turn to my colleagues to see what their latest skincare and makeup obsessions are too. Here you’ll find our reviews on the best beauty products that launched this year, as well as the products we’ve rediscovered and fallen back in love with.

 

Phytomer Hydra Continue Radiance Energising Cream

“There are a few moisturisers that I simply love and have been in my beauty bag for a long while now, but this cream is the one I can’t get enough of at the moment. It’s a very light moisturiser but seems to offer my dull, thirsty skin just the right amount of moisture it needs. I also love how it not only nourishes my skin but makes it feel calm and soothed too. What’s more, after every use, my skin not only looks and feels beautifully dewy and rejuvenated but it looks visibly radiant too! And bonus – it’s packed to the brim with vitamins and marine ingredients. Outstanding stuff!” Jo Boyden, Marketing, PR & Content Manager

ELES Luminous Defence Brightening Day Protection 50+ 

“If you are concerned about ageing, there are two essentials you need in your skincare routine – SPF and retinol. In fact if you don’t use SPF, using anti-ageing skincare is a waste of time! This is because UV radiation causes skin damage, premature ageing and of course as we all know, increases the risk of skin cancer. But finding a sunscreen with a high SPF that we love and are happy to use every day can be tricky, because sunscreens can be greasy, the smell can be overbearing, or sometimes the last thing you want is to lather a thick paste on your face! But when we launched ELES Luminous Defence Brightening Day Protection I knew I’d found my go-to. I apply it every morning without fail, all year round. It’s super light-weight and full of great ingredients that not only protect my skin but prevent hyper-pigmentation and dehydration too. It also gives me a bit of glow which is a bonus.” Liane Scior, Director of Education & Marketing

Medicalia Retinol Concentrate

“This is my other go to at the moment. I wear it under my moisturiser and apply before bed. It’s packed with a clinically proven blend of peptides, antioxidants and retinol that actively work while you sleep so you wake up to your glowiest skin yet. The more I use it, the more supple and smooth and youthful my skin feels. I have also noticed a dramatic reduction in my pigmentation and fine lines and wrinkles. This is actually one of those products that even skin professionals, and skin sceptics will tell you is worth the investment.

I highly recommend using it in combination with Medicalia Retinol and ‘C’ Care Cream.” Liane Scior, Director of Education & Marketing

ELES Age Defying BB Cream 30

“I love the convenience of this product and wear it whether working in the office, hanging out at home or heading out. Its my primer, sunscreen and foundation in one and because it’s so lightweight and silky soft on application you really don’t feel like you are wearing makeup! I also love how it’s packed with anti-ageing and skin nurturing ingredients so it’s doing good for my skin as opposed to just concealing it! If you are looking for multi-tasking makeup that’ll leave your skin looking flawless and glowy (with a subtle matte finish) this could be your new go-to.” May Scior, Operations Assistant

Phytomer Rosee Soin Radiance Replenishing Oil

“This oil is amazing and the perfect luxurious treat for your skin at the end of a long day. It is an extremely hydrating yet dry oil that absorbs into my skin quickly creating a beautifully velvety finish but without the greasy residue that so many night oils can leave. And thanks to it’s divine, soothing rose scent every night I use it, it transports me into a totally relaxed state and the next morning I wake to brighter, smoother and revitalised skin, no word of a lie.

Honestly if you dealing with dehydrated, dull or sensitive skin even, I couldn’t recommend this product more highly!” Taryn Gray, Brand Co-ordinator

Micro Emulsion Massage Oil Anti Stress

“This is my winter go-to and has been for many years. So now the temperature is dropping, it’s out of the cupboard and back in my daily routine once again. I use it as a nourishing body cream/oil especially if I take hot showers as this rehydrates and softens my skin, and when I find the time, I pour it into the bath as a nourishing milk bath, to relinquish pent up tension and fatigue. It was also the perfect product to use during pregnancy as it helped prevent any stretchmarks from forming! Even though it’s an oil, it’s doesn’t remain greasy and the scent is like you have just walked into a day spa. Bliss.” Kellie Deveney, International Educator and Business Development Manager

CleanRefresh Foaming Oil Cleanser

“We all know it’s important to cleanse our skin every day, so I’ve tried rather a few cleansers in my time, but this one is THE best cleanser I have ever used.

It has a gel-like texture but as soon as you add water it foams up beautifully on my face, which I love as it feels like it’s really purifying my skin and removing the day’s grime and makeup. Plus it leaves my skin feeling really clean, super smooth and not dry at all (which many foaming cleansers can do). What’s more, since I’ve been using it my skin has been smoother and blemish free.”  Elaine Palapag, Social Media Co-ordinator

 

Pevonia Hyaluronic Acid Hydra Mist

“I love, love, LOVE this mist! I was lucky enough to trial it before we launched it on BC and it’s quickly become a must-have in my everyday skincare routine. I’ve never been one for face mists, but this is next level. I use it first thing in the morning to revitalise my skin and replenish it with any moisture that’s been lost overnight, then again after I’ve applied my makeup as it’s an awesome setting spray, I then spritz it on my face throughout the day when my skin needs a pick-me-up, which I find is essential when I’m in the office with the heating pumping, and then again at night after I’ve applied my serum and moisturiser to finish off the perfect night routine. Not only does it make my skin feel super moist and dewy but it really does awaken my senses too.

N.B Since it’s formulated with not only Hyaluronic Acid, but a blend of ultra-calming Chamomile, Aloe, Green Tea and aromatic essential oils too, it makes this powerhouse product ideal for all skin types, especially dehydrated, irritated, and ageing skin!”  Taryn Gray, Brand Co-ordinator

Phytomer Night Recharge Youth-Enhancing Cream

“I LOVE night creams, the silkier and richer the better I say and having tried many night creams in my time working in the industry, this is definitely one of the best night creams in for any skin care routine, hands down (big call I know!) Its texture is like silk, and it literally melts into skin as soon as you apply, cocooning it in nourishing hydration (so my skin gets all the benefits of this cream’s marine botanicals while I sleep!) The next morning my skin is literally glowing and smooth as a baby’s bottom! OBSESSED.” Jo Boyden, Marketing, PR & Content Manager

 

And there you have it! Our top 8 beauty products that have captured our hearts and skin! and made it into our daily beauty routines this month. Whether you are looking to fight signs of ageing, achieve a radiant complexion, or simply pamper your skin, BC has something for everyone. Trust us, once you try these products, you’ll understand why we are so obsessed! Happy pampering.

woman with sheet mask on her face

Everything you need to know about sheet masks

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If you’re not familiar with sheet masks or you simply haven’t had a chance to try one yet, you might be wondering what all the hype is about when it comes to this popular skincare trend. After all why not just stick to a traditional cream mask right? The thing is like all masks, sheet masks offer a multitude of benefits and are a great place to start if you are new to this vital step in your skincare routine. And no, sheet masks aren’t a new phenomenon, in fact they’ve been around for decades, but finally they are getting the wrap they deserve and for very good reason.

From what they are to their many benefits, keep reading as we reveal everything you need to know about sheet masks.

 

What are sheet masks?

Different to your traditional cream masks, sheet masks are single-use face masks made out of a thin, often cotton or paper-like material designed to fit over your face. The sheet is cut to fit the shape of your face (with holes for the eyes, nose and mouth) and is soaked in a serum or essence. These serums are typically packed with all kinds of beneficial ingredients, like hyaluronic acid, vitamin C, and antioxidants, that are designed to penetrate deeply into the skin and provide a variety of benefits.

Why are sheet masks good?

Sheet masks are seriously good for your skin for a number of reasons, in fact they provide the perfect balance of skincare and pamper!

They are a great way to provide your skin with a big boost of hydration, nourishment and other skincare benefits. One of the great things about sheets masks is that they come in a number of formulations too – such as brightening and anti-ageing – so you can choose one that’s tailored to your specific skin concerns. The sheet itself also helps to lock in the moisture and active ingredients, allowing for better absorption and therefore effectiveness.

Another great thing about sheet masks is that they provide a relaxing and pampering experience, a weekly self-care ritual, which let’s face it we could all do with! This is because they literally force you to take some ‘me time’, a break from your daily routine to sit back and zone out for 15-20 minutes while the sheet does its thing to your skin! It’s like having a mini spa session in the comfort of your own home, who wouldn’t love that! And the end result? You feel better and your skin certainly looks it too!

Finally sheet masks are relatively affordable and incredibly easy and convenient to use (just open sachet, unfold the mask, apply it to your face and wait for it to work its magic!) They are also great for travel or on-the-go use as they’re lightweight (they come in single sachets) and take up very little space.

 

Are sheet masks right for your skin?

Sheet masks can be beneficial for all skin types but like with any skincare product its important to choose the right one for your specific skin concerns. If you have reactive or sensitive skin just be cautious and be mindful of the ingredients and avoid sheet masks that contain fragrances or essential oils which can be irritating to some sensitive skin.

Here are our top picks;

Sensitive skin

If your skin is on the sensitive side look for sheet masks enriched with soothing and cooling ingredients such as aloe, green tea, lavender, and tea tree to help nourish and calm your skin while reducing any inflammation.

We LOVE the ELES Calming and Soothing Sheet Mask

 

Ageing skin

If you have mature skin, opt for sheet masks that contain ingredients such as, collagen, peptides or retinol, which can help to improve skin texture and the appearance of fine lines and wrinkles.

Try the ELES Youth Recovery Sheet Mask Not only will it improve skin’s texture and help with tackling any premature lines and wrinkles, it also helps to brighten and even skin tone.

 

Dry, dull, discoloured skin

And if you’re dealing with dryness, dehydration, discolouration and dullness and could do with an instant pick-me-up, as well as boost of hydration, a sheet mask that contains nourishing and brightening ingredients like hyaluronic acid, vitamin c or niacinamide is the way to go!

We highly recommend the ELES Hydrating and Brightening Sheet Mask, it’s fantastic! It plumps the skin from within, radically reducing moisture loss, plus extra bonus it helps to prevent hyperpigmentation and give your skin a fabulous, healthy glow.

How do you apply sheet masks?

Sheet masks are designed to fit over your face. Using one is pretty simple. Here are the steps;

  1. Start with clean, dry skin (best to wash your face with a gentle cleanser and pat it dry before applying).
  2. Take the sheet mask out of its packaging and unfold it.
  3. Smooth it onto your face, making sure it’s lined up with your eyes, nose and mouth.
  4. Press the sheet mask onto your skin to make sure it’s adhering properly (you want all the ingredients to properly absorb into your skin).
  5. Relax for 15-20 minutes and let the mask work its magic. Enjoy the “me” time!
  6. Remove the sheet mask.
  7. Finally gently massage any remaining serum into the skin (this is often the case as sheet masks are literally drenched in product).

That’s it! Now reap in the benefits.

Happy masking!